about solutions

To make your business grow and expand - is our business. We deliver and control entire end-to-end solutions, from manufacturer to retailer, providing a complete range of services from market study or industry search to reporting on sales results.

Our in-depth knowledge of local trade channels, operators and product categories, enables us to create strategies that together with an effective blend of marketing techniques help our partners to achieve their goals and potentials.

what we offer to

  • Manufacturers

    Barton Marketing offers to manufacturers the most efficient way to enter the Russian market, by selling directly to the Russian Modern Trade and Wholesale operators. We fulfil on the manufacturers' behalf all the necessary…
  • Retailers

    Barton Marketing offers to retailers and wholesale operators an in-debt expertise in best performing product categories, provides them with a single point of access to main European manufacturers of products supplied directly under Private…

our difference

1 We do not take title to goods buying and reselling them 
2 We maintain relationships between manufacturers and customers direct
3 We exclude conflicts of interests within product groups
4 Our clients keep total control of their prices, margins and budgets
5 Our services are professional, comprehensive, aimed at the maximum results

market information

  • russian retail trade

    At the beginning of the 21st century, the Russian retail sector faced continual confrontations and conflicts in retailer-supplier relationships. These conflicts reflected a power imbalance that originated from a fundamental transformation of supply chains.
  • russian food market

    The market growth rates slow down due to complex of factors The Russian packaged food market saw growth slowing down along the review period with its current value growth declining from 20% in 2007 to 9% in 2012. The beginning of the review period saw…